Working with big brands is all in a day’s work for us here at MWA, but it’s still a special treat to flex our creative muscles on a further tasty project for HARIBO.
Having now completed our fourth store at Clarks Village in Somerset, we couldn’t wait to share details of the latest transformation, as well as a little insight into the ways that we helped to get your favourite sweets on shelf – you can thank us later!
Whatever the project, we always aim to make the space work harder and, as Architect and Principal Designers on HARIBO’s Clarks Village store, this was no different.
Given that one of the best ways to maximise area is through the use of clever storage solutions, it’ll be no surprise that this was a key consideration. What’s more, being a retail environment, both front and back of house were carefully planned to make the most of every inch of space available.
The main attraction is a pick ‘n’ mix area, with glazed cylinders which feature an eye-catching array of sweets. Designed to showcase the kaleidoscope of colour which perfectly epitomises the choice and variety of treats available, it now provides a showstopping focal point for visitors.
Meanwhile, being the first HARIBO shop with two storeys, back of house presented a very different challenge. The space was carefully planned to make space for a goods lift, an essential feature which would facilitate the transfer of palletised stock from the ground to the mezzanine floor.
Further adapting the structural floor, the mezzanine level was re-configured to offer sufficient space for storage of goods. In conjunction with SIM Shopfitters, bespoke racking was created to suit the dimensions available.
The resulting store is a bright, fun and functional environment which combines practicality with all of the excitement that people expect from a brand like HARIBO.
Already proving to be a treasured addition to Clarks Village, we’re sure that the latest store will continue to deliver smiles to shoppers (and the MWA team) for many years to come.
Brinsworth Community Centre